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91% of corporate executives say that innovation is critical to creating future competitive advantage (HBR Oct 2002).  The same executives admit that they are struggling to innovate.

 

95% of all the innovations in the last 100 years have come from companies that employ fewer than 20 people.

 

The reason larger businesses cannot innovate is because they are systemically organised to oppose it.  So if you work for a corporate business, this means that your business model will become extinct.

 

The sad fact is that most large businesses are on the flight path to history and it’s only a matter of time.

 

If you don’t agree with us and think you are too big and have a great R&D Department, consider Ford; they have spent over a billion dollars on R&D every year for the past 10 years but now face extinction. 

 

Are you bigger than Ford?

 

So what enables small businesses to innovate and large ones to struggle?

 

Entrecode has been set up to help corporate businesses solve this very difficult dilemma.  Interested?

 

To see how Entrecode can help you to revolutionise the performance of your business, learn more about our approach or contact us.

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